Tools Every Wholesaling CEO Needs to Win in 2013
Regardless of your performance in 2012 or real estate investing goals for 2013, every wholesaling CEO needs to be armed with the right tools in order to succeed in the next year.
This doesn’t necessarily mean you have to be a geek and be ahead of every tech trend or have every new gadget rolling out in the New Year, but it does mean you need to be well equipped with proven tools to get the job done, no matter what curve balls are thrown at you over the next 12 months…
7 Must-Haves for all Wholesaling CEOs in 2013
There are countless tablets to choose from today, from the new iPad mini to the Microsoft Surface to the latest Android additions from Google. Wholesaling CEOs may not feel they need any of them to do business and make a lot of money on a daily basis but they are essential to be able to understand prospects and how they are shopping today.
2. Toll Free Numbers
No business owner or entrepreneur who is serious about their success in real estate in 2013 can afford to be without a toll free number. Competition is heating up and toll free numbers are now essential for credibility, branding, marketing effectiveness and operational profitability, not to mention staying on top of business on the go.
3. Google Analytics
Another not very new tech tool but still one of the most important and often overlooked. In fact, if wholesaling CEOs aren’t going to bother to watch their Google Analytics or at least have someone do it for them there is little point in running any online marketing or putting up a website or Facebook page. Unless you are going to pay attention to what you are doing, you might as well head to Vegas and hit the roulette wheel.
4. Your Own Mobile Wifi Hotspot
For wholesaling CEOs on the go, you can’t rely on Starbucks or hotels or anyone else’s internet if you want 100% uptime and connectivity when it matters most. There are so many affordable, portable Wifi or ‘MiFi’ back up options today it’s silly not to have one.
Outsourcing is no longer a trend, it is a part of everyday business for real estate professionals. oDesk is one of the most popular and established outsourcing platforms of the web which allows wholesaling CEOs to advertise, recruit, hire and manage freelancers effectively from anywhere.
There are many debates about the future of social media and social media marketing for real estate, but for now it is here to stay. Social dashboards like Hootsuite can shave hundreds of hours off of social media marketing and management, not to mention many dollars which can better be put to work elsewhere.
7. A Great Tax Accountant
No matter which way fiscal cliff negotiations go, 2013 looks like the beginning of a new year of higher taxes, at least for real estate pros. Don’t evade and get yourself in trouble, just get a great tax accountant right now and start working to minimize your tax burden for the year right away.
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