This is a continuation of “The Great Escape” interview with Eric Thiele. Eric is working with Sean Terry and Flip2Freedom.com to learn how to start up a successful wholesaling business. In this section, Sean and Eric discuss writing marketing letters.
Sean: The thing is that, once you put yourself in a higher level of production, then the results are just amazing, because the only thing that matters in this life is results. Results that we’re going to get. So, we’re going to have a better 30 days moving forward than we did the previous 30 days, because not only are we going to be checking in every single week, Eric. You and I will be checking in to see progress because we’re going to get this property sold, and deploy some more marketing. Then have more accountability to where a month doesn’t pass again and we have one deal that’s going on right now.
So, can you get a $25 or $50 list?
Sean: Okay, so you can get a $25 to $50 list, and you can go get through the letters, we’re talking 50-100, and then you can hand-write letters. Now how many can you commit to writing a week?
Eric: I should be able to do 100 a week.
Eric: That’s a little over ten a day. That’s not that bad.
Sean: That’s not that bad.
Eric: While I’m sitting there eating lunch, I could be writing letters.
Sean: Right. So 10 a day, 100 a week, you can do that from the list. An absentee owner list from ListSource in the Austin market out there. Make sure its transaction date is 19, probably 2000 and below, for that area. Three bed, two bath, at least 1100 square feet, which is like the typical purchase for investors.
Okay, so now it’s time to get a fire. We’ve got a fire, you came out this weekend, and we had a ton of stuff. Let’s set examples for these guys listening. Let’s sell this property, let’s have a stellar month, let’s get 2 or 3 other deals and blow this sucker out. Are you ready for this?
Eric: Yes. Absolutely. Hey, Sean, just to let you know, last time around I’d mentioned that I’d found a real estate agent who worked for one of the brokers that’s a listing broker for HUD. And he’s all over this; he’s pushing me, so we decided that starting Monday, I’m going to tell him criteria for the type of house or minimum requirements for a property in Austin, in Dallas, in Houston. Here’s the profile I want to bid on, and I’m just going to give him permission to bid on every single house that fits those criteria. And we’re just going to go after it.
Sean: That’s what I’m talking about.
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